MADRE Supports Decision of Ms. Magazine to Decline Ad
Posted on: Wednesday, January 23, 2008
January 23, 2008—New York, NY—MADRE supports the decision of Ms. Magazine to decline a paid ad from the American Jewish Congress (AJC) featuring three prominent Israeli women along with the text, “This is Israel.”
The mission of Ms. is to report on US and global struggles to combat sex discrimination and oppression and to provide feminists with the information they need to take action to win equality for women and girls. The AJC ad does not further this mission and the magazine only accepts advertisements that do so. In fact, the AJC (formerly a liberal organization) today espouses hardline neoconservative politics that are clearly at odds with the rest of Ms. Magazine’s mission “to promote women’s equality, social justice, sustainable environment, and non-violence.”
The AJC claims that Ms.’ rejection of its ad amounts to “hostility to Israel.” But longtime readers of Ms. know that the publication has long provided a platform for Israeli women. Indeed, the last 16 issues have included 11 articles about prominent Israeli women and the feminist movement in Israel. In fact, the issue in which the AJC ad was to run includes a two-page article on Vice Prime Minister and Minister for Foreign Affairs Tzipi Livni, one of the women featured in the ad.
Women in Israel, Pakistan, India, the UK, and other places where a few women occupy positions of power know that women leaders don’t necessarily achieve - or even support - gender equality for the majority. Yet, the AJC’s portrait of three high-powered Israeli women accompanied by the text "This is Israel" perpetuates that very fallacy.
By featuring photos of Israeli Supreme Court President Dorit Beinish, Knesset Speaker Dalia Itzik, and Vice Prime Minister and Minister for Foreign Affairs Tzipi Livni, the AJC ad carries an implicit statement of support for the Israeli government. It is not the role of Ms. to endorse Israel or any other government.
Archives"Press Releases" Home February 2014 January 2014 September 2013 August 2013 June 2013 March 2013 February 2013 September 2012 July 2012 June 2012 May 2012 April 2012 March 2012 February 2012 January 2012 November 2011 October 2011 September 2011 August 2011 June 2011 May 2011 April 2011 March 2011 February 2011 January 2011 November 2010 October 2010 July 2010 June 2010 May 2010 April 2010 March 2010 February 2010 January 2010 December 2009 September 2009 July 2009 June 2009 May 2009 April 2009 March 2009 January 2009 October 2008 September 2008 July 2008 June 2008 May 2008 February 2008 January 2008 November 2007 October 2007 September 2007 August 2007 March 2007 February 2007 December 2006 October 2006 July 2006 June 2006 September 2005 January 2004 August 2001
Kat Noel, Website & Media Coordinator
PHONE: +1 212 627 0444
MADRE & Our Partners Make News
Haiti: the neoliberal model imposed on the country is failing its citizens (The Guardian, February 5, 2014)
Human rights group slams Iraq over treatment of women in prison (Miami Herald, February 2, 2014)
New Ways to Evaluate Impact (Stanford Social Innovation Review, January 24, 2014)
Poverty, Homelessness and Gender Violence Remains High Four Years After Earthquake (Uprising Radio , January 17, 2014)
Empowering Haiti's rape survivors (CNN, January 14, 2014)